THE RUDY VALLEE HOUR

CONTENTS:

     The first time Rudy Vallee was heard on the radio was in 1928 over WABC.  NBC signed him from 10/24/29 until 09/28/39 for his first series of programs.  There were a number of different program titles.  The Fleischmann Yeast Hour, The Royal Gelatin Hour, and The Rudy Vallee Hour.  These programs were all 60 minutes in length.  From 03/07/40 to 07/01/43, NBC changed the format of the program to 30 minutes under the title of The Sealtest Show.  Two additional seasons on NBC, 09/09/44 to 06/27/46, sponsored by Drene Shampoo, and finally 09/10/46 to 03/04/47 for Philip Morris, were in the 30 minute format also.  Rudy Vallee was then heard over WOR for 30 minutes weekdays featuring mostly records and talk from 02/20/50 to 04/27/51.  His final appearance was over CBS from 02/27/55 to 06/19/55 for Kraft, again featuring mostly records and talk, but for 60 minutes on Sundays.

 

THE RUDY VALLEE HOUR

 

C09528 08/18/38 w/Zazu Pitts

 

C06866 10/20/38 Raymond Massey

 

C06867 10/27/38 Walter Houston

 

C09529 02/16/39 w/Maurice Evans